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Drug TV advertising messages remarkably changed.
The public advertising for OTC drugs shows a remarkable change, shifting from the past simple repetition of brand names and drug efficacies into other fresh and new images of the product.
The industry seems to rea...
MOHW to extend the treatment days in patients with 11 chronic diseases
The Ministry of Health and Welfare announced it has finally designated 11 chronic diseases whose treatment days can be exceptionally extended over 365 days from the current insurance-covered days. The current notice a...
Pharmaceutical company stocks undervalued.
Mirae Asset Security company reported on May 11 that the pharmaceutical company stocks in the bourse were undervalued without reflecting favorable business achievement as shown in their sales growth and a health compa...
Overuse or misuse of children cold remedies is becoming more serious
The overuse or misuse of children cold remedies seems likely to cause a serous health problem, according to a recent survey of Korea Consumer Protection Board (KCPB) conducted on 300 housewives:
- 33.3 percent (100...
Victims from adverse drug reaction are increasing due to non-performance of drug guidance
Business sources say that there is an increasing trend in the number of victims from adverse drug reaction due to failure in pharmacist's proper drug guidance with his/her little recognition, after the implementation ...
Number of pharmacists correctly to report to HIRA.
The Health Insurance Review Agency (HIRA) said that quite an amount of the dispensing reimbursement was rejected because the pharmacy did not report a correct number of working pharmacists to the HIRA.
According to...
MOHW's inconsistent drug related policy triggers the mounting discontent
Pharmaceutical industry sources say that the inconsistent drug-related policy of the Ministry of Health and Welfare (MOHW) has rekindled a severe opposition from the domestic pharmaceutical industry, over the MOHW's p...
Mandatory implementation of bioequivalence test in drug license eyed
The Korea Food and Drug Administration (KFDA) says it will draft a series of drug-related measures relating to more expanded implementation of bioequivalence test during drug license and re-evaluation on drug necessit...
Conglomerates to step into Chinese markets with BT.
The conglomerates including Kumho Petroleum Chemical, SK Chemical company and others are trying to get into the Chinese markets directly or jointly with bio-engineering venture companies.
Kumho recently made a co-m...
Insecticides markets getting heated
Business sources say that the domestic household insecticides market this year will touch off cut-throat competition, in parallel with the incessant launching of new products with novel concepts of dosage forms (spray...
