Win-win strategy of noticeable domestic-multinational companies’ co-marketing

Published: 2016-03-02 16:30:00
Updated: 2016-03-02 14:14:08

This year, again, domestic pharmaceutical companies have been attracted to co-marketing of multinational pharmaceutical companies’ products. Although a part of the industry has still criticized the phenomenon as ‘subordination,’ they have not been able to ignore it as a method to secure sales.

A...

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