Foreign makers beef up OTC business

Published: 2010-03-26 07:00:00
Updated: 2010-03-26 07:00:00
Some foreign makers of over-the-counter (OTC) drugs are seeking a breakthrough in the local still-sagging non-prescription medication field.

Reckitt Benckiser, Wyeth and Johnson & Johnson are waging fiercer marketing campaigns and heavy advertisements to raise their OTC market share.

Reckit...

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