Domestic pharmaceutical firms promoting aggressive new products marketing

Published: 2003-08-13 07:00:00
Updated: 2003-08-13 07:00:00
Facing sluggish pharmaceutical sales in the first half of this year amid serious business downturn in Korea, a number of pharmaceutical firms are concentrating their efforts to boost their sales revenue via new product launchings.

Pharmaceutical business sources say that with the prevailing pe...

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