Pharmaceutical firms turn to high-priced new OTC products strategy
Published: 2003-05-15 06:59:00
Updated: 2003-05-15 06:59:00
Pharmaceutical firms are now adopting to set up a higher pricing level on newly launched OTCs as a way to cope with poor sales of ethical products and co-existence of pharmacies instead of price hikes via increased doses of existing products including package modification.
Sources say that the...
Fees
- Email service daily and homepage access.
- $300 per month. ($3,240 per year)
- 5 Email holders per each company.
- Anual contract base.
