Rapidly changing ‘marketing method’ for pharmas

Published: 2018-08-30 16:26:00
Updated: 2018-09-03 15:43:36

The original method of marketing is changing among pharmaceutical companies.

While medical representatives have used a method to visit hospitals in person, the method is changing to hold overnight symposiums(product briefings) in local hotels.

“The recent marketing trend is to hold overnight pr...


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