Daewoong to launch anti-obesity agent 'NBU'

Daewoong Pharm will begin its anti-obesity agent that is called NBU (sibutramine), a prosumer based trade name, from next month.

Prosumer is a portmanteau formed by contracting either the word professional with the word consumer.

A recent on- and off-line survey conducted by Daewoong for about 60 days, covering 1,838 doctors and pharmacists, shows that the majority of prosumers favor the ...