AZ Korea on new CF for Crestor marketing promotion.

Published: 2007-04-13 06:56:00

Updated: 2007-04-13 06:56:00

Following a successful use of Mr. Hong Myeong-bo, a popular Korean soccer player, as an advertising model for Crestor in May last year, AZ Korea showed a new advertising CF for the marketing promotion of Crestor TM (rosuvastatin calcium) starting from April this year.

The advertising model this time was conceptualized more friendly to patients and general populations by showing the real pat...

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