New double hit co-promotion marketing activity getting popular.

A new marketing activity called Double Hit Co-promotion seems to attract many interests in the drug markets, which is a new way of marketing and selling activities by 2 representatives targeted on one hospital at the same time.

The double hit co-promotion activities are performed by CJ pharmaceutical division and Dai-ichi Sankyo Korea for Mevarotin, an anti-cholesterol drug and by Pfizer Kor...