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Manufacturers Ask Korea Broadcasting Commission to Lift Ban on Pharmaceutical Advertising

Published: 2005-04-18 07:00:00
Updated: 2005-04-18 07:00:00
The Korea Pharmaceutical Manufacturers Association (KPMA) recently made a proposal to the Korea Broadcasting Commission (KBC) to lift the KBC’s current ban on the public advertising of pharmaceutical products, based on their therapeutic categorizations.

The KPMA’s proposal is reflective of an official enforcement of revised public advertising standards by the Korea Food and Drug Administrati...

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