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Existing OTC Products with Renewed Versions to Attract More Demands

Published: 2005-01-18 07:00:00
Updated: 2005-01-18 07:00:00
The domestic pharmaceutical firms are attempting to increase their over-the-counter (OTC) product sales by renewing the existing products with added ingredients and different packaging formats.

Given that the sales of existing well-known OTC brands, which have been marketed for a number of years, have been stagnant due to their initial marketing activities towards certain customer groups, th...

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