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Number of Pharmaceutical Advertisements Up 9.5% in 2004

Published: 2005-01-10 06:58:00
Updated: 2005-01-10 06:58:00
The total number of pharmaceutical advertisements that were reviewed for their appropriateness by the Korea Pharmaceutical Manufacturers Association (KPMA) was 438 in Year 2004, up 9.5% from Year 2003.

Out of 438 reviews conducted, 45 of them (10.2%) were given rejections by the KPMA as they were deemed inappropriate based on the pharmaceutical advertising criteria.

The total number of ...

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