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Bayer Korera taking over OTC drugs from Roche Korea.

Published: 2004-11-15 07:00:00
Updated: 2004-11-15 07:00:00
Bayer Korea may take far aggressive promotional activities on their non-prescription drugs in the market to make their business capacity one step upward next year.

Bayer Korea announced in the middle of this year to take over the OTC drugs of Roche Korea and the marketing promotional activity seemed to aggressively launch under the name of Bayer starting from Jan. 1, next year. The products ...

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