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KPMA told to insert a phrase of "availability of OTCs purchase at pharmacy" in drug advertisements

Published: 2003-07-08 06:57:00
Updated: 2003-07-08 06:57:00
Pharmaceutical business sources say that the Korea Pharmaceutical Manufacturers Association should make an initiative to promote the insertion of a phrase "OTC products can be purchased at pharmacy without doctor's prescription" in drug advertisements, as part of efforts to activate sluggish OTCs sales by correcting customer's erroneous conception on these drugs.

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