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Zuellig with enlarged body but narrow positions.

Published: 2002-02-08 06:59:00
Updated: 2002-02-08 06:59:00
Under the slogan of "distribution modernization" Zuellig launched their drug distribution business in Korea but now encountered a critical challenge. They were enlarged in their structures as resulted from the additional business line-up with foreign multinational corporations but their position became extremely narrow in the market.

A growing number of drug wholesalers already declared th...

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