Multinational pharmaceuticals’ distribution policies as ‘Selection and Concentration’

Published: 2016-03-23 16:27:11

Updated: 2016-03-23 16:27:11

Multinational pharmaceutical companies have started to change their marketing policies to ‘Selection and Concentration.’

According to the industry concerned on the 22^nd, Boehringer Ingelheim recently opened cooperative workshops with large pharmaceutical distribution companies including Geo-Young for 6 days in Hawaii.

Boehringer Ingelheim selected the workshop’s subject to sympathy, harmony a...

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