Listed pharmaceutical companies spent KRW 500 billion into advertising

Published: 2016-03-22 13:24:30

Updated: 2016-03-22 13:24:30

It was observed listed pharmaceutical companies exceeded KRW 50 million in spending expenses into advertising last year.

This is because a number of pharmaceutical companies have actively worked on invigoration of non-prescription products, such as OTC drugs, with diversification of advertising media,

According to the Yakup Shinmoon’s(www.yakup.com) analysis report of KOSPI and KOSDAQ listed ...

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