28 multinational pharmaceutical companies spent 4.5%of sales and 6 spent more than KRW 10 billion

Published: 2015-04-16 13:51:16

Updated: 2015-04-16 13:51:16

It is observed that Pfizer Korea was the company spent the most, KRW 45.471 billion on advertisements among Korean branches of multinational pharmaceutical companies entered in Korea.

Moreover, it is investigated that there were 6 multinational pharmaceutical companies spent more than KRW 10 billion annually on advertisements.

According to the YakupDotCom’s analysis result of 2014 audit repor...

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