Although the growth rate of the advertisement market decreased, advertisement of OTC drugs increased 39% up

Published: 2015-02-13 13:07:37

Updated: 2015-02-13 13:07:37

Starting the era of self-medication, it is known that the entire advertisement market decreased while advertisements of OTC drugs increased. Moreover, it is observed that probiotics are leading the health functional food market.

Nielsen Korea (CEO Eun-hee Sin) unveiled the growth trend of OTC drugs and health functional foods based on the recent supermarket sale data and advertisement market d...

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