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Mission to target the mind of middle-aged women…severe competition in the market of menopausal symptoms

Published: 2014-11-24 15:14:57
Updated: 2014-11-24 15:14:57

As the top companies have entered in the market, competition over menopausal symptom treatments is going to be severe. The size of the domestic menopausal symptom treatment market is worth of KRW 8 billion, mostly consisting of OTC (Over The Counter) drugs.

Most women usually experience menopausal symptoms between the ages of 40 to 59 because the volume of female hormone (estrogen)secreted in ...

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