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The number of OTC drug advertisement increased 12% in 2013 compared with the previous year

Published: 2014-02-06 06:58:00
Updated: 2014-02-06 06:58:00

(Yakup Shinmoon)

The number of cases that applied deliberation of OTC drug's pre-advertisement which is permitted in prints including newspapers and magazines, and broadcast media and online, turned out to be 2177 cases for the past year (2013), and 181.4 in the monthly average. These figures increased more than 233 cases (12%) in 2012.

On Feb 3, Korean Pharmaceutical Manufacturers Asso...

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