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Korean companies in more frenzied strategic alliance trap
The world has been rapidly changing due to globalization. The concept of national boundaries has faded away and the world is headed toward unlimited competition.
A strategic alliance is a new management strategy that helps gain a comparative advantage by maintaining a mutually-cooperative relationship between the participating companies.
The reason why co-marketing (or com-promotion) thro...
A strategic alliance is a new management strategy that helps gain a comparative advantage by maintaining a mutually-cooperative relationship between the participating companies.
The reason why co-marketing (or com-promotion) thro...
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약업닷컴의 모든 컨텐츠는 저작권법의 보호를 받습니다. 무단 전재⋅복사⋅배포 등을 금합니다.