Drug makers spend 35.3% of revenue on promotion in 3 quarter

Details of drug company spending in the third quarter of this year revealed recently show that the country's 47 listed pharmaceutical companies on average spend 35.3 percent of their annual revenue on marketing and hospitality.

In a report, Yakup.com said 29 pharmaceutical companies listed on KOSPI market dished out a total of 1.92 trillion won during the third quarter, merely 1.1 percent do...