OTC liver protectives sales grow 36% in first quarter

Sales of OTC liver protective in domestic market jumped 36 percent, to 21.5 billion won, in the first half this year compared with the same period from a year earlier, thanks much to companies’ effective advertisement campaign, according to market sources.

The leading brand “Ursa” of Daewoong Pharmaceutical gained a 42-percent sales increase from the same period last year.

The company at...